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Challenge

Soupman partnered with Xzito to design brand collateral required for its Grand Opening at Mohegan Sun Casino. Brand collateral included menus, coupons and Grand Opening Signage.

Solution

Following Soupman's franchise guidelines, Xzito applied its recognized creativity to the achievement of an exciting and successful Grand Opening. We performed a photo shoot of their legendary soups, sandwiches and salads and featured them in their menus and coupons in the form of print menu, and digital menu boards. Are you hungry yet?

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