Promote the new AGFA Impax Data Center to a busy medical community. Employ exciting, highly motivational web and print marketing. Enable a process designed to help them: Stop. Think. Respond.
Messaging addressed the community's key issues, and generated results via Calls to Action such as "Visualize your EMR," and "See for yourself!" Visuals supported and amplified new messaging by generating an emotional and logical response.
Our solution included: