Growth marketing blog
Growth marketing blog
Practical ideas on strategy, brand, websites, technology, paid media, content, sales, and partnerships, from more than 20 years of helping companies grow.
Articles, page 10
Channel partnerships
4 Marketing Campaign Growth Strategies You Should Be Running
When it comes to attracting customers, you need well crafted growth strategies. Here are 4 online marketing campaigns to help drive customer growth.
Channel partnerships
5 Keys to Developing a Powerful Brand Identity
Brand identity encompasses all the unique characteristics that define the nature and functions of a business, which allows it to stand out from competitors.
Growth strategy
Are You Ready for the Hunger Games of Mobile Marketing?
Get your army, gear, and creative solutions ready! The mobile marketing war will be fiercer than last year. How so? Click to read on.
Channel partnerships
Best Practices for Melding Your Email with Your Social Media
Did you know that global business leaders spent the most money on email and social media marketing channels in 2015?
Growth strategy
Exploring the Connection Between Consistency and Creativity
As a CEO or marketing executive, how do you define creativity?
Growth strategy
How to Manage Your Small Business Like a Big Business CEO
Discover how to manage your small business like a big business CEO to generate ingenious business leads, increase your influence, and more.
Websites
The 4 Customer Retention Metrics You Need to Know
Customer retention metrics can indicate the percentage of customers who bought your products/services more than once. It provides insight about your business.
Channel partnerships
The Beginner's Guide to Smarketing
Your sales and marketing teams should be on the same 'smarketing' page with a strategy centered around personas for best results.
Channel partnerships
The Sales Funnel is Alive and Well, Thank You Very Much
The sales funnel is used to visualize different stages of the sales journey from a metaphorical standpoint. Read on to see why the funnel is critical to success
Growth strategy
Win Tickets to an New England Revolution Game!
The Xzito team will be giving away a pair of tickets for the October 1st, 2016 game at Gillette Stadium in Foxborough, MA.
Sales alignment
3 Great Tips for Startups in Need of Business Leads
Use these strategies to generate more business leads and gain more opportunities to close the sale.
Growth strategy
3 Psychological Secrets to Improve Your Inbound Marketing Strategy
When brainstorming inbound marketing initiatives, think about ways to convince your target customer to make a small concession.
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