Co-founder, Xzito
Articles by Jeshua Zapata
Jeshua Zapata is a co-founder of Xzito, a growth marketing agency helping companies design, build, and fuel growth since 2004.
Articles, page 3
Content marketing
7 Exciting B2B Content Marketing Examples
What are the most effective ways to market your brand? We dissected the top 7 B2B content marketing examples to help you understand what works and why. Learn how to capture the attention of your prospects, generate high-quality leads, nurture the relationships, and improve customer retention.
Websites
8 Quick Wins For Increasing Customer Engagement
Having a customer engagement strategy allows you to systematically build trust and relationships with your audience so you can progress them down the sales funnel and increase customer retention. Here are 8 Quick Wins For Increasing Customer Engagement.
Websites
Who Visits Your Site? Learn & Profit from Your Webtrends Analytics
Are you monitoring the web stats on your website? Do you know if and how you are getting qualified leads? Find out 5 tools to improve website performance.
Growth strategy
5 Crucial Elements You Shouldn’t Overlook When Planning Objectives
Are you busy with work?But,Do you know WHY you are busy?Learn how you can strategically plan goals & objectives & how you can bring everyone on board
Channel partnerships
Improve Your Sales Process with Artificial Intelligence
How will AI improve your sales process? In this blog we will explore 4 key AI features that will help your B2B sales team improve sales efficiencies.
Channel partnerships
Lead Conversion Strategies to Build Trust and Boost Sales
Lead conversion strategies are based around building trust. It's more than a numbers game. Consider the best practices in this article to improve your lead conversion rates and give your hardworking sales team strategies of efficiency rather than pure volume!
Channel partnerships
Marketing and Sales Automation Best Practices to Drive Growth
If you're looking to grow your business, your top priorities may include speeding up internal processes, removing repetitive sales and marketing tasks, and increasing lead conversion rates. The solution: Marketing and Sales Automation.
Growth strategy
Online Tools to Get Customer Feedback
Discover easy-to-use online feedback tools to get customer insights today. Give buyers exactly what they want and win.
Websites
Redesigning Your Website? Turn Your Web Design Project into a Lead Generating Machine
Are you looking for your web design project to translate into lead generation? Learn 3 key factors that will help you to get more sales leads from your website.
Growth strategy
Top 6 Marketing Channels to Promote Your B2B Business Online
In the B2B marketplace, you can't ignore the power of content marketing. Content promotion is an integral part of any content marketing strategy. Here are the top 6 marketing channels to promote your B2B business online, attract traffic, and generate more leads.
Growth strategy
4 Tips for Writing Your Best Business Plan
Looking for the best business plans? It's important to develop multiple iterations to meet the unique needs of your various target audiences.
Channel partnerships
4 Ways Sales and Marketing Alignment Can Grow Your Company
The success of any marketing plan depends on Sales and Marketing Alignment — after all, sparking sales growth is the goal of any successful marketing effort. A forward thinking marketing department should rely on sales insights to create their marketing campaign.
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