Johnny Rockets: Mobile Marketing Initiative

Here's new marketing initiative we've been working on for Johnny Rockets called iPinz. iPinZ are non-magnetic sticker "covers" for your iPod, cell phone, mp3 player, laptops and any other electronic product. On the back of these stickers are 2D barcodes.

When scanned by a 2D reader, it will take the user to a website of your choice. So for this particular initiative, we created a mobile webpage that has the latest coupon that Johnny Rockets is offering along with links to Johnny Rockets' Twitter and Facebook page. This is a great way to stay on top of the latest discounts and news. Most smartphones have the ability to read these 2D barcodes. You can download it for your device at GetScanLife.com.